This August, we're putting emphasis on the service department, and what better way to kick off the month than three of the top reasons to to make sure your team is using video under the hood!
JP Ostiguy is the Director of Retail Sales and Operations at the Alta Automotive Group in Ontario, Canada. He’s been overseeing Internet Sales for 15 years and started advocating for video and digital marketing back when it wasn’t “cool” to do so. He works with over 20 dealerships, helping them manage the internet process and science of communication. Over the years he has turned the digital implementation process into a true craft, and that’s exactly why we wanted to sit down with him.
Are you only using the Authntk App for walkaround videos?
That's like Tony Romo only throwing to Terrance Williams when he's got Dez Bryant and Ezekiel Elliot. Does Jordan Spieth play a whole round with only his pitching wedge, leaving his driver and irons behind? Imagine if Clayton Kershaw threw a changeup, every single pitch. Get it? #sportsanalogies
His passion is infectious, his knowledge undeniable, his energy moves people to action… he is Al Baker of Deery Brothers Iowa City!
Deery Brothers has been using Authntk Walkaround Videos since 2015 and they’ve been seeing great results (see Deery testimonial video here). Al Baker has been in the auto industry for 25 years, and averages 20-25 vehicles sold per month. If you’ve never met Al or watched one of his videos, hang onto your hats and enjoy the ride!