One of the biggest sales events of the year is right around the corner, and we have a few tips and updates for the holiday!
Are you looking to create or jumpstart your own personal brand as a car salesman?
Investing in a personal brand increases customer recognition, gives you an edge on your competition, increases customer loyalty, and eases dealership transitions. Take sales into your own hands today with 4 ways to build your personal brand and sell more cars.
Cari Heinz is the Digital Media Specialist at Heyward Allen Toyota, and she was instrumental in the process of taking their dealership digital. She says video email was one of the first processes they adopted to get their store marketable and increase sales in a “new digital age” of selling.
Car’s job is to not only ensure everyone is taking advantage of video, but using it in a way that will sell more cars and reach more people. In our interview, Cari offers behind-the-scenes strategies and anecdotes that will add a spark to your video marketing process!
Is your service department usually last to adopt new processes or technologies?
You're not alone! Many of our customers have expressed the need to introduce video into maintenance, and a lot of the time, they're surprised as to how easy and FREE it is to implement!
In this video, I break down 4 Things You Didn't Know About Video in the Service Department. If you want to increase trust and efficiency with your customers, send me an email and we'll get you set up today!
The anatomy of your videos is actually pretty simple. Just like everything in life, there’s a beginning, middle, and end. In this blog post, we break down each component leaving you with the bare essentials of what makes a video successful. Which elements are you already using, and which elements do you need to incorporate?
In 2017, Cisco reported that video will make up 82% of all consumer internet traffic by 2021. If video is a part of your sales and marketing strategy, allow this piece of data to validate all of your efforts. As we move past the era of introducing and inserting video, we can begin to focus on perfecting the actual content and craft of our videos.