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Getting Smart with Video Tracking & Data Driven Sales
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Using Video to Address Low Inventory
Thanks to the coronavirus and […]
[Q&A] Georgia Dealership Says “Video Changed The Game”
Cari Heinz is the Digital Media Specialist at Heyward Allen Toyota, and she was instrumental in the process of taking their dealership digital. She says video email was one of the first processes they adopted to get their store marketable and increase sales in a “new digital age” of selling.
Car’s job is to not only ensure everyone is taking advantage of video, but using it in a way that will sell more cars and reach more people. In our interview, Cari offers behind-the-scenes strategies and anecdotes that will add a spark to your video marketing process!
6 “Winter Walkarounds” We Love
If you’re not from the gorgeous coast of California, weather can be a factor in the sales process. It can affect dealership traffic, test drives, events, and recording walkaround videos. When the weather is at its worst, there are a few advantages to roughing it in the cold, rain, and snow…
3 Ways to Boost Your Memorial Day Sales
Put us to work this Memorial Day! The Authntk application was made to be customized and personal. So, if you want your customers to know about upcoming holiday sales and promotions, use Authntk to show them and tell them!
5 Shocking Statistics That Will Change the Way You Sell
Reality check. We’re not living in the Information Age anymore. Newspaper and banner ads have long been forgotten across sales marketing meetings around the world. Our most basic vehicle for communicating and information gathering, text, is now being replaced with video, emojis, GIF’s, augmented reality, and voice assistants.
This is all fine and good… unless you’re not along for the ride. Having to reevaluate your style of selling to reflect the latest generation and technologies is inevitable. These five stats will give you a nice jump start into the current era. Take them in and be sure you’re mirroring the changing of age to improve your sales and marketing strategies.
Video of the Month Lands Next-Day Sale
His passion is infectious, his knowledge undeniable, his energy moves people to action… he is Al Baker of Deery Brothers Iowa City!
Deery Brothers has been using Authntk Walkaround Videos since 2015 and they’ve been seeing great results (see Deery testimonial video here). Al Baker has been in the auto industry for 25 years, and averages 20-25 vehicles sold per month. If you’ve never met Al or watched one of his videos, hang onto your hats and enjoy the ride!
6 Tips: Building Your Personal Brand as a Car Salesman
Can we all agree that a huge part of selling a car, well… isn’t about the car at all?
So much of selling has to do with the story you tell, the trust you create, and the value you convey. That’s where your brand comes in. With a little muscle implementing our tips below, you’ll have half the battle won before you even meet the customer.
Before we dive in, here are a few brainstorming questions you might consider…
Facebook Could be KILLING Your Sales Career
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Why Aren’t Your Dealership Videos Converting Sales?
Car shoppers prefer videos between […]