6 "Winter Walkarounds" We Love

If you’re not from the gorgeous coast of California, weather can be a factor in the sales process. It can affect dealership traffic, test drives, events, and recording walkaround videos. When the weather is at its worst, there are a few advantages to roughing it in the cold, rain, and snow...

 

    1.    People tend to stay home in bad weather and have more time to watch videos and shop for cars online
    2.    Prove to your customers you’re willing to go the extra mile by braving the bad conditions
    3.    Your customers see that your dealership is still very much open, doing business, and not affected by the weather
    4.    Show off convenience features for bad weather such as remote start, hands-free lift gates, heated seats, winter tires, four-wheel drive, etc.

 

Take a look at our favorite winter walkarounds! 

 

Jon Brown, Jeff Wyler Springfield Auto Mall

Leia Westlake, Eichenberg Chrysler

Nick Frederick, Jeff Wyler Eastgate

Anatoli Daskal, CMP Automotive

Christian Brumett, Jeff Wyler Eastgate


Fore more video examples, check out Video of the Month collection here!